Online casinos operator 888 is a widely familiar and largely popular provider of Internet gambling in the UK and Europe. It is about to spread its brand to new markets, with a specific Asian focus, already in the first quarter of 2008.
The Macau-based, leading gaming solutions provider, Entertasia, has announced it signed an agreement with 888. Entertasia specializes in Live games and casino software in general, while 888 has marketing abilities quite unmatched, which will help them expand their business in Asia.
The operations of the live casino product will be managed by a third party, a Philippines based operating company.
888.com is already one of the leading gambling products in the UK. Its marketing plans for the Asia Pacific region are of interest and import, for it is the fastest growing market for online gaming.
